Guest Author
November 28, 2018
The current scenario of the world has seen a rise in e-commerce due to the changes in technology which has made the world a digital ground.
E-commerce merchants have several opportunities to grow due to the increase in online payments and the usage of smartphones among the people.
It helps them to connect with the huge population.
However, there has also been an increase in the number of merchants of e-commerce which has provided stiff competition among them. To overcome this competition here are 5 of the best e-commerce tools:
#1 – BigCommerce
BigCommerce is one of the most well-known e-commerce tools.
This tool is beneficial for those e-commerce merchants who want to start omnichannel retail.
There are large numbers of shoppers in today’s time who opt for omnichannel shopping and they can be targeted largely by these merchants.
BigCommerce as a web development software helps to sync all the different channels that the merchant would be using such as eBay, Pinterest, Amazon, Facebook as well as any sales did in-person with the use of Square POS system.
#2 – GrooveHQ
GrooveHQ is another tool which helps to manage the merchants’ support requirements and customer service.
This is a very important tool as the satisfaction of a customer is mandatory for any business and this can be achieved by providing good quality service to the customers.
The support requirement helps to understand the experience of the customer and to understand if they have faced any issue so that it can be solved in an efficient manner.
This is done to ensure that the customer returns again. The tools have a ticket system which makes it easy to assign an agent for customer service and provide the same agent for the same customer in the future.
#3 – ClickMeeting
ClickMeeting is a tool which helps to create and run webinars which are custom-branded. Webinars are used to distribute any kind of educational information and are useful for e-commerce merchants to generate qualified leads.
Promoting webinars in a proper manner would help to increase the organic search which in turn will increase the traffic.
This increased traffic will provide leads to the merchants which they can further use for their business based on the webinars that they share which decided the kind of product they are more inclined to purchase.
#4 – Oberlo
Oberlo is a tool where it helps the merchants to increase their operations through the method of dropshipping. The tool is actually a kind of online marketplace.
Oberlo would not need the merchant to stock the products but would enable them to add the desired products to their Shopify store and them send them over to the customer directly.
There is a verified list of suppliers from where the products can be browsed and delivered to the customer.
#5 – Talkable
Talkable is a tool which helps in the launching and management of referral programs.
It enables the designing of referral screen so that more people can be engaged.
Referrals are important for any e-commerce site because people believe on the word of their closed ones or even strangers during the purchase of any product.
It also has fraud detection software inbuilt which helps to identify any false claims made.
These 5 tools will provide a competitive edge to every merchant if utilized in the best way and help them to stay ahead in any competition in 2019!
